Tag: broadcast

When Holiday Planning Goes South

We’re moving into the most wonderful time of the year (for ZCOMM clients, anyway)! Holiday planning can go sideways if you’re not prepared, and it seems to sneak up on you faster than a new season of the “Real Housewives.” Now’s the time to get ready! Here are some tips from our zteam to help to dominate the holidays! 1. Going, going, GONE! Inventory… Read more →

YouTube Generation

YouTube is blowing up and it is no surprise. Anyone can create an account and upload fun videos to gain attention. YouTube is quickly becoming a resource for people and brands to express themselves. There is more video content uploaded to YouTube in a 60 day period than the three major U.S. television networks created in 60 years. That is… Read more →

YOUTUBE GENERATION

YouTube is blowing up and it is no surprise. Anyone can create an account and upload fun videos to gain attention. YouTube is quickly becoming a resource for people and brands to express themselves. There is more video content uploaded to YouTube in a 60 day period than the three major U.S. television networks created in 60 years. That is… Read more →

If it bleeds it leads

I learned the media credo, “If it bleeds it leads,” more than 30 years ago as a reporter/anchor at an all-news radio station in Miami. I was co-anchoring one day with a veteran radio guy when a plane crashed in Miami. The wire services kept updating the number of deaths and as the death toll increased, my co-anchor kept gleefully… Read more →