Tag: producers

How to use the news?

It’s not always easy to develop a news angle that resonates with editors and producers, but there are simple ways to increase the odds. Risë Birnbaum, Founder of zcomm in Bethesda, MD and former ABC Network Correspondent, says be a news hound.  “Have the TV on and check online news sites whenever possible for stories that relate to your clients,”… Read more →