Tag: abc

“Today” is So Yesterday

So, what’s going on at the Today show?  Can you imagine what breaks must be like for Ann, Matt and Al this week?  Yipes. I never thought Ann was the right fit for the hole Meredith left.  Meredith was a vibrant and intelligent co-host, while Ann talks too much and too fast and isn’t an insightful interviewer.  So NBC got… Read more →

How to use the news?

It’s not always easy to develop a news angle that resonates with editors and producers, but there are simple ways to increase the odds. Risë Birnbaum, Founder of zcomm in Bethesda, MD and former ABC Network Correspondent, says be a news hound.  “Have the TV on and check online news sites whenever possible for stories that relate to your clients,”… Read more →