It’s International Women’s Day—a time for red-robed women around the world to demonstrate what the economy would be like without our money. Can you imagine if women don’t buy anything for an entire day? Now that’s a shot heard round the world. I have a small marcomm agency and demanding clients who deserve attention, so we’re working today, but my… Read more →
ZCOMM CEO Risë Birnbaum’s Power Pad Featured In The Washington Post
Everything about the Watergate, the town within a city on the banks of the Potomac, was revolutionary when it was conceived five decades ago. The Watergate was the largest privately funded renewal project in Washington, DC – and the city’s first mixed-use project, not to mention its unique, European design.
To commemorate the 50th anniversary of the now famous Watergate, the Washington Post featured apartments that have acquired some ‘Mad Men’ chic. Our CEO Risë Birnbaum’s power pad was one of those featured in the article.
We snapped some pictures the same day the Washington Post was there to capture the beautiful, modern interior of Risë’s renovated apartment inside the Watergate, with a fantastic view of the Potomac. Take a look at the article below, check out Risë’s sweet digs and help celebrate the 50th anniversary of the iconic Watergate complex.
Check out the Washington Post article here and for a behind the scenes look at the Washington Post cover shoot, take a look at the pictures below!
Risë Birnbaum Everyone likes breakfast. Hey, if I could eat pancakes dripping in syrup every day for the rest of my life, I’d be one happy camper. And that’s what McDonald’s is banking on. Starting October, the fast food chain best known for its Big Mac, is rolling out an all-day breakfast menu to over 14,000 spots… Read more →
MOVE OVER COLIN – HERE COMES ELMO
By Risë Birnbaum It’s only been a couple of days since the finale of “True Detective” and I’m still trying to figure out who did what to whom and why. [SPOILER ALERT] All that gunfire and stabbing. All that blood dripping from Vince Vaughn in the desert. All the nights of insomnia following the last show. Now, in the… Read more →
BISON SEES RED OVER SELFIE
You know it might be time to shelf the selfies when a bison decides to take matters into its own hooves. All the action took place at Yellowstone National Park where the bison are very at home on the range. Unfortunately, a woman tried to snap a selfie with one of the wild beasts. Not the best idea. The woman… Read more →
PUTTING THE Z IN ZCOMM
25 years in the Biz of Buzz By Risë Birnbaum Ok, so I wasn’t 18 in 1989 when I co-founded Zynyx which morphed into zcomm, but I was still fairly young. Fresh from local and network news, I was able to take my skills and put them to use for clients who needed a viable story angle, a great headline… Read more →
CRACKING THE BLOGGER CODE
BY: JASMINE WALTON
In the world of PR, blogger outreach is one of the sharpest, new arrows in our quiver. Why? More laser-targeted impressions, which means the right reach. And it’s only natural that followers are more likely to trust a blogger’s word over a branded ad.Read more